The new stack for Product-Led Growth

The Challenges of Scaling Product Resources in the Age of PLG

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With the rise of PLG, companies are investing significant time and effort into creating and maintaining product content to promote self-service. Self-service is not only limited to onboarding and support resources, but also as a means of attracting new leads and acquiring new users. As products evolve, this process becomes a repetitive cycle involving multiple stakeholders:

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1. Developers implement changes and update product teams

2. Product teams share updates with go-to-market teams

3. GTM teams work with content creators and designers to deliver new content

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Managing these efforts at scale often results in inconsistent, outdated content that fails to keep up with speedy release cycles. This is where Hexus comes in.

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Leveraging AI to Streamline Product Education Content

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Our objective was simple: How can we automate creating high quality product resources and keep up with rapid release cycles? 

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To address this challenge, we built Hexus – the future of product adoption powered by LLMs. Our platform enables teams to create and automatically maintain various types of product education content:

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• Interactive product demos tailored to specific user personas
• Personalized video tutorials based on user behavior and preferences
• Dynamic knowledge base articles that adapt to user queries
• Targeted blog posts that address unique customer challenges

And more

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Hexus AI helps companies scale content production consistently across all customer touchpoints. With Hexus, you can deliver the right content in the right context scalably.

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Companies that prioritize customer education see 14-16% increases in performance metrics across the entire customer lifecycle.

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Personalized content experiences lead to higher adoption, engagement and retention. With Hexus, companies can realize these benefits at scale, leveraging AI to create unique, impactful content experiences for every user.

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The Future of Product Adoption

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At Hexus, our mission is to give every creator superpowers to showcase their product in the best possible light. We understand the challenges companies face in creating and maintaining high-quality product education content, especially in the era of product-led growth (PLG).‍

We are excited to partner with forward-thinking organizations to shape the future of product adoption and growth.

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If you’re interested in joining a scrappy team, we’re always looking for talented engineers. Email us at team@hexus.ai

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Thanks

Team Hexus

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