Powering Product Education with Interactive Demos

How Apollo.io Demos Their Product with Hexus?

Check out Apollo.io’s live interactive demo and discover how they use Hexus to drive more engagement and sales conversations.

What is Apollo?

Apollo.io is an all-in-one platform designed to help sales, marketing, and revenue teams identify leads, automate outreach, and drive meaningful engagement. With powerful data intelligence and automation tools, Apollo makes it easier to scale prospecting and close deals faster.

What do they do?

  • Prospect Smarter - Access a vast database of contacts and companies with verified emails and enriched data
  • Automate Outreach - Launch multi-channel sequences via email, phone, LinkedIn, and more
  • Boost Sales Efficiency - Leverage AI and intent signals to prioritize the right leads and drive conversion
  • Unify GTM Workflows - Integrate with your CRM, marketing automation, and sales tools for a seamless pipeline

How can teams leverage Apollo?

  • Sales - Prospect faster, automate outreach, and hit quotas with less manual work
  • Marketing - Enrich lead data and align campaigns with buyer intent
  • RevOps - Improve GTM efficiency with real-time analytics and optimized workflows
  • Customer Success - Gain insights on account behavior and upsell with precision

How to get started?

Implementation follows a structured approach:

  1. Request a personalized demo from Apollo experts
  2. Identify your ICP and GTM goals
  3. Build prospect lists and configure outreach sequences
  4. Start scaling pipeline with powerful automation


How does Apollo use Hexus to create educational content?

Apollo.io uses Hexus to transform traditional product education into engaging, interactive learning experiences. By converting static screen recordings into AI-powered demo videos, Apollo enhances clarity and accessibility for users at all levels. The addition of interactive overlays, captions, and voiceovers makes complex technical concepts easier to understand, whether for new users or enterprise teams.


With Hexus, the team records step-by-step tutorials showing how to create workflows between different applications. Apollo can also rapidly update demos as the product evolves eliminating the need for constant re-recording.


The platform’s built-in analytics allow them to track viewer engagement, helping refine content strategy based on user interest. This approach helps reduce support requests by giving users clear, self-serve content to get the most out of the platform.


Here's an interactive created using Hexus -

This blog was created using Hexus in <5 mins. Hexus enables you to create product demos, videos, and guides from one collaborative platform that automates 90% of content work with AI.

- Use it for website demand generation, product launches, and sales enablement

- Automatically blur sensitive data, add contextual highlights, callouts, and pointers.
- Collaborate across functions with shared folders and feedback, while localizing content into 20+ languages instantly.
-Track performance with real-time analytics and refresh content with just a few clicks

Ready to create interactive demos, videos and guides in minutes?
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